Long Island Freelance Web Designer

About Me

Hi! My name is Rena, I'm a freelance web designer & developer from Long Island, NY. I'm located in Center Moriches but when the weather is beautiful I prefer to hop in my VW Van, drive someplace beautiful to work from and be a little closer to the outdoors. At Palila Studio, I enjoy helping Long Island businesses grow. I love a good challenge and finding solutions to peoples needs. And I'd love the opportunity to help you get started in your exciting endeavor. I am available to work on projects big and small, with a team, or solo. My areas of expertise include HTML, CSS, Bootstrap, Javascript, WordPress, WooCommerce, AdobeXd and Adobe Photoshop.

When you choose to work with me I take the time to get to know you, your business, your vision, and goals. Together we will create a website that stands out from the competition and shows your brands personality.

Rena Dalen - Freelance web designer & developer

My Web Design Process

  1. Get to know you, your business, and your goals.
  2. Research the industry your in and get an idea of what is needed in your website.
  3. Colors - if you don't already have a color scheme I like to get a starting point on what colors you like and then I create a color palette. Pinterest is a great place to start & get color palettes. Just search for a color you like and add 'color palette' if you find something you love send it my way! You can also check out Coolors.
  4. Fonts - I find some unique fonts that fit the style of the site and your business. I use Google Fonts or Font Squirrel among some others.
  5. Create a prototype in AdobeXD. You will receive a link to view the prototype. Once it's approved I move on to step 6.
  6. Start the build. I create a custom theme in a WordPress environment.
  7. Final Edits - you make any final edits
  8. Go Live! Your site is live and up for the world to see!


I ask for 50% up front. On step 6 I ask for 25% of the balance, and the last 25% is due upon completion.

Already have a website, and just need someone to make some tweaks or add functions such as a shopping cart or chat feature? I can handle that too. Whatever your needs are for your website Palila Studio is here to help.

Just let me know how I can help!